Pluma
Overview
About
Agent skill
MCP server
CLI
plan
scaffold
upgrade
report-gap
Codemods
5.0.0
Color Variant Rename
Text Icon Color Rename
Theme Tokens Rename
3.0.0
Button Variant Rename
Css Token Rename
Data Table Tanstack V9
Deprecated Props Removal
Event Handler Rename
Icon Deprecations
Label Icon To Coin
Label To Badge
Primitive Rename
Size Longhand Rename
Test Helper Get Rename
Text Size Shorthand Rename
Toggle Button To Button
2.204.0
Flex To Stack
2.170.0
Banner Description Prop
Getting started
Contributing
Breaking changes
Migrating to v3
Migrating to v5
Changelog
Foundations
Icons
Interaction states
Motion
Principles
Responsive layout
Style utilities
Content
Grammar and mechanics
Voice and tone
Word list
Writing for AI features
Writing for product
Tokens
Using Pluma tokens
All Tokens
Color
Spacing
Typography
Elevation
Motion
AI
Components
Status
Test helpers
Layout
Accordion
AccordionGroup
AppLayout
AspectRatio
Box
Card
CenterBaseline
Divider
EmptyState
Flex
FormLayout
Grid
InlineStack
Panel
Scrollable
SplitView
Stack
Typography
Code
DescriptionList
Emphasis
Heading
List
Paragraph
Strong
Text
TextLabel
Truncated
Content
Avatar
CodeBlock
Coin
Icon
Image
Navigation
Breadcrumbs
Link
NavItem
Page
Pagination
PlainLink
SetupFlow
SideNav
Stepper
Tabs
TabNav
Buttons
Button
ButtonGroup
CloseButton
DropdownMenu
PlainButton
Forms
Checkbox
CheckboxGroup
ColorPicker
Combobox
ConditionEditor
Alpha
DatePicker
FileField
Form
JsonField
NumberField
OptionCard
OptionCardGroup
Radio
RadioGroup
Search
SegmentedControl
Select
SelectPalette
Slider
TextArea
TextField
Toggle
Data display
Badge
ConditionViewer
DataTable
Filters
FormattedDateTime
FormattedRelativeTime
KeyboardShortcut
ProgressBar
ProgressCircle
StatusIndicator
Table
Tag
Timeline
Feedback
Banner
PageLoader
SkeletonShape
SkeletonText
Snackbar
Spinner
Overlays
Blanket
ConfirmationModal
Drawer
Drawer manager
Modal
Modal manager
Popover
Tooltip
Misc
VisuallyHidden
Data visualization
Colors
Chart
Alpha
Marks
Line and area
Bar
Sparkline
Dot
Arc
Sankey
Reference line
Axes
Series and legend
Interaction
Animation
Exporting
Patterns
Density
List page
Menu keyboard shortcuts
Setup flow with a preview
States
Wizard layout
Recipes
Choose a type
Dashboard overview
Editor with preview
List with drawer detail
List with filters
Object detail
Segment builder
Settings form
Setup wizard
Empty state with call to action
Form section
Panel with description list
Advanced
Ember Floating UI
Ember prop spreading
ESLint plugin
tooltip-custom-interactive
no-banned-imports
enforce-pluma-elements
no-deprecated-apis
no-deprecated-icons
no-raw-pluma-classnames
no-raw-pluma-css-variables
require-form-control-label
prefer-managed-modals
no-ineffective-stack-props
no-raw-html-elements
prefer-stack-over-flex
require-accessible-name
sprinkle-values-are-literals
prefer-resolved-vars
Item
PlainItem
PlainModal
PlainPopover
PlumaProvider
Portal
React yield
Fly Migration
fly-alert
fly-btn
fly-close
fly-label
fly-panel
fly-range
Forms
Lists
Tailwind
Componentsv5.14.0
Iconsv2.1.0
MCPv0.10.12
Tokensv2.0.0

Content

How to write copy across Customer.io interfaces.

Content guidelines cover the words in Customer.io product interfaces: voice, tone, grammar, terminology, and message patterns. For technical documentation (help docs, API references, guides), follow the Google developer documentation style guide. These guidelines take precedence for product UI copy.

Pages

Grammar and mechanics

Capitalization, punctuation, and how to format numbers, time, and dates.

Voice and tone

How Customer.io sounds, how tone adjusts to context, and how to address people directly and inclusively.

Word list

Word choices to use consistently across Customer.io interfaces.

Writing for AI features

Copy rules for the Agent and other AI-driven features, including naming, hedging, and outcome-first framing.

Writing for product

Copy patterns for buttons, dialogs, empty states, onboarding, errors, and accessibility that span components.